CBE Hangzhou Beauty Expo 2026: We Connect Domestic & Global Beauty Brands with Premium Cosmetic Packaging

From September 10 to September 11, our team attended the 2026 Hangzhou Beauty Expo, one of China’s most important beauty industry events targeting new domestic brands, e-commerce sellers and cross-border exporters.

Hosted in Hangzhou, the capital of China’s e-commerce industry, this exhibition gathers thousands of participants including skincare and makeup brands, OEM factories, raw material suppliers and cosmetic packaging manufacturers.

Different from large-scale Shanghai beauty shows, Hangzhou Beauty Expo focuses more on emerging DTC beauty brands, live-streaming e-commerce brands and companies preparing to export products to overseas markets. For packaging manufacturers like us, this expo provides a perfect opportunity to meet Chinese brand owners who need high-quality pump heads, sprayers and customized packaging for both domestic sales and global export business.

At our booth, we displayed our full range of cosmetic dispensing packaging. Our main exhibits covered lotion pumps, foam pumps, trigger sprayers, treatment pumps, plastic bottles and matching caps. We separated our display zones into standard mass-production items, low-MOQ customized packaging and eco-friendly PCR packaging series. Many domestic emerging beauty brands are developing new skincare, body wash and hair care lines for domestic e-commerce and overseas marketplaces.

They need reliable pump dispensers with stable quality, fast sample delivery and flexible customization services. Our team introduced our in-house mold workshop, automatic injection molding production line and strict quality control process to visitors. We explained the whole workflow from concept drawing, mold opening, sample testing, mass production to post-processing decoration.

A large number of visitors are brand teams who sell products on Tiktok Shop, Alibaba International, Amazon and 1688. They care a lot about packaging cost, minimum order quantity, delivery time and whether packaging can pass overseas product testing. Our sales team gave professional advice for different target markets. For brands targeting Southeast Asia, we recommended cost-effective and leak-proof pump solutions. For brands entering Europe and North America, we introduced our recyclable PCR packaging and corresponding material certification documents. Many clients requested samples immediately after our discussion, and we arranged sample shipment plans on the spot.

During the two-day show, we talked with dozens of new beauty brands and packaging distributors. Some clients already had mature product formulas and only needed matched pump and bottle sets. Others were still in the product conceptual stage and hoped we could provide packaging design suggestions together with component supply.

We also met many 1688 and international channel sellers who were looking for stable packaging suppliers to replace their old suppliers. Face-to-face communication helped both sides build trust quickly. We learned the real pain points of domestic beauty brands: unstable pump quality from small factories, long sample cycles, and limited decoration options. These market insights will guide us to upgrade our service system for Chinese clients.

Hangzhou Beauty Expo has become a critical bridge connecting Chinese cosmetic supply chains with new brands and global export channels. This exhibition helped us expand our domestic customer base while collecting valuable market information. After the show, our team will follow up all leads promptly, send samples and provide technical support. We will keep optimizing our low-MOQ customization service and sustainable packaging product series, to support more Chinese beauty brands in product iteration and global market expansion. We believe our reliable cosmetic pump and packaging solutions can help more domestic brands improve product competitiveness both in the Chinese market and overseas markets.

Thank You

We sincerely thank all visitors, partners and friends who visited our booth. Your support and feedback are very important to us.

If you are interested in our dispensing pump solutions, customization service or pricing, welcome to contact us via email or our official website. We look forward to establishing long-term win-win cooperation with you.

Guangdong Zhengxi Packaging Co., Ltd.
Professional Dispensing Pump Solutions for Global Personal Care & Cosmetic Brands